In this role, she is responsible for the accounting and reporting of the hotel ownership entities. Ive traveled to 95 countries and have flown eight or nine million miles on commercial airliners 98% of that in the middle seat on the back of the bus. It all began in 2006 with three Value Place hotels. The conditions under which such services may be provided will be analyzed on a case-by-case basis by BBH. Brown Brothers Harriman & Co. 2021. In all, we dealt with 22 government agencies and 176 national consulting firms. Previously, her career included Area Director of Sales roles for The Briad Group, as well as sales positions with Buffalo Lodging Associates, Lodgeworks Corp. and Waterford Hotel Group. And he would know as the chairman and CEO of MCR, which employs roughly 6,000 people at 145 hotels in 37 states, including properties. Prior to joining MCR in 2015, Ms. Huerta held a variety of positions with Marriott and Hilton, including Accounting Manager, Human Resources, Assistant General Manager and General Manager. How did that project come to be? In this role, she oversees the design and implementation of processes at our hotels across all stakeholder groups. The biggest challenge is integrating the teams when you have thousands of people. A huge part of how you differentiate your hotel company is culture. In this role, he is responsible for leading the companys acquisition, development and capital markets activities. Mr. Bradshaw is a graduate of Cornell University. Its complexity is the barrier to entry. Previously, Ms. Morse was the Editor-in-Chief of the interior design and architecture publication The Home Observer. He also worked as a training consultant for IHG and as a General Manager for Drury Hotels. Brown Brothers Harriman: Tyler and Rebecca, tell us a little about yourselves. Prior to joining MCR, Ms. Aviles was a Regional DOSM with HHM, where she oversaw properties in Pennsylvania from Philadelphia to Harrisburg. Prior to joining MCR, Mr. Ms. Harwell received a Bachelor of Accountancy from the University of Oklahoma. In this role, he is responsible for driving activities related to planning, financial modeling, reporting and variance analysis, and performance measurement. Prior to Marriott, Ms. Ker worked at several full service hotels in the South Jersey/Philadelphia market in both operational and sales management positions. Mr. Cassidy earned his BA from the City University of New York College of Staten Island. Ms. Carter served as the 104th ASG S1 Army Hotel Billeting, Director of Marketing and MWR programs. Mr. Koss holds degrees in Hospitality Management and Culinary Arts from the Pennsylvania Institute of Culinary Arts. Nearly 60 years have gone by, but you can still transport yourself to 1962 by visiting the new TWA Hotel in the former terminal. TM: Rebecca has always been my creative partner. BBH sat down with Tyler and Rebecca Morse to discuss their latest passion project: the TWA Hotel. In this role, Ms. Smith is responsible for tracking company initiatives and brand compliance across the portfolio. Wendy Robison is VP, Creative, for MCR. Since attending the University of Maryland, Mr. Newmans hospitality career has included General Manager and regional positions with leading hotel operators such as Ocean Properties, Island Hospitality and The Briad Group. He lives in New York City. Mr. Dempsey is a graduate of University of Texas at Arlington and is a Certified Public Accountant in Texas and a Certified Internal Auditor. Gretchen Vitamvas is the Production Director of MCR. Certain BBH products or services may not be available in certain jurisdictions. Larry Lindsey is VP, Talent Acquisition, for MCR. Michaela Johnson Since joining MCR in 2011, Mr. Shattan has worked on all of our investments, including asset purchases, development projects, financings, fund-raising and investment sales. The year was 1962. He received an MBA from Babson College and a B.S in Finance from St. Louis University. She served as the chief of staff to the President of Princess Cruises and led a global team as head of talent management. Associate, Acquisitions & Development. It started with small hotels, then grew to medium-sized ones. In this role, he is responsible for assisting with the companys capital markets and financing activities. The contents of this website have not been prepared for the benefit of investors outside of the United States. MCR was also named one of Fast Companys Most Innovative Travel Companies of 2020. I loved it. All information has been obtained from sources believed to be reliable, but accuracy is not guaranteed, and reliance should not be placed on the information presented. In this role, he oversees operations of half of MCRs hotels across the country. Dan Sparacino is Regional Vice President, Sales, for MCR. I think MCRs hotels feel like familiar and warm landing spots to them. Alon Ginzburg I sold 350 acres of land in Italy and worked on buying a billion-and-a-half dollar pub business in the UK everything you can imagine. We have a mutual respect and trust that two co-workers just dont have. Christene Main Since co-founding MCR in 2006, Mr. Morse has led the company to its position as the seventh largest hotel owner/operator in the United States. That carries us through. TM: Theres no shortage of hotels out there; theyre everywhere. Prior to joining MCR, Ms. Johnson was an Event Services Coordinator at GoTo responsible for leading and training new hires, analytics and reconciliation, and customer service. We are a three-time recipient of the Marriott Partnership Circle Award, the highest honor Marriott presents to its owner and franchise partners, and the Hilton Legacy Award for Top Performer. In this role, she works in collaboration with the legal, operations, accounting and transactions teams to assist with corporate oversight and governance, contract management, due diligence for acquisitions and divestitures, compliance, legal research and outside counsel management. Daniel-Thomas Palm is Director of Procurement Operations and Accounts Payable for MCR. People want to have fun when they come to work. He attended the University of Illinois and majored in Business Administration. Queens Borough President Melinda Katz, who is running for the office of district attorney, received a $25,000 contribution from Tyler Morse, head of MCR Development, the company behind the new TWA . Senior Corporate Counsel. With a portfolio . BBH: You mentioned TWA. There are different languages being spoken, families visiting, novels being written on laptops, meetings taking place there are always a lot of great stories unfolding in The High Line Hotel lobby. TM: No, it was deal by deal up until 2016. Alyson Jett Next thing you know, Im the CEO of Bliss. Mr. Timms has more than 17 years of accounting experience in the hospitality industry. Pete Foster is responsible for assisting with the companys development and capital projects, value-add real estate strategies, business plan execution and special situations. Michael Youssef is VP, Centralized Accounting, for MCR. Director, Acquisitions & Development. Senior Manager of Online Imagery. When MCR began developing independent hotels, I saw the chance to apply those skills. Important Information for Non-U.S. Elaine Carter is a Regional Vice President, Sales, for MCR. Kelley McCoy Led by founder Tyler Morse, MCR is the fifth-largest hotel owner-operator in the United States. Im very proud of the diversity of my experience. Tyler Morse, MCR Hotels Chairman & CEO, joins Yahoo Finance to discuss MCR Hotels experimenting with a la carte pricing for services and amenities and outlook for on the travel industry. TM: Probably TWA. . Marge Bajzek is Senior Corporate Paralegal and Legal Case Manager for MCR. Senior Director of Investor Relations. Previously, Ms. Brown was an equity analyst in the REIT space with KBW and Deutsche Bank. Prior to joining MCR in 2014, Ms. Teeters was a Regional Revenue Manager with White Lodging Services, overseeing hotels in Colorado and Utah. Miles brings over 15 years of hospitality technology experience. We were a relatively small firm; its a big project; and it was a very challenging project. Raechel Teeters He received a BS in Hotel, Restaurant and Institutional Management from the University of Delaware. He is licensed to practice law in California and Illinois. Ms. Kilgore received her BBA in Accounting from Harding University and is a Certified Public Accountant in Texas. He has more than 25 years of hospitality experience and has held a variety of management positions with ITT Sheraton, Starwood and Marriott. Vice President, Food & Beverage. In this role, Mr. Norton is responsible for managing MCRs investor portal and customer relationship management systems, overseeing investor audit and due diligence requests and supporting investor relationships and communications. Chad Newman is SVP, Hotel Execution. I attended Harvard for business school and, after graduating 17 years ago, moved to New York. By choosing to access this website from any location other than the United States, you accept full responsibility for compliance with all local laws. Nicholas Thiele is a Regional Vice President, Sales, for MCR. Mark Kucera is SVP, Operations, of MCR. As of June 15, 2022 Internet Explorer 11 is not supported by BBH.com. Theres a metric in the hotel business called rev-par index, which is revenue per available room. Mr. Bartschi began his hotel sales career in 2000 with Growth Properties. Additionally, she provides leadership support as well as training and development. In this role, he is responsible for assisting with the firms acquisition, development, disposition and capital market activities. In this role he oversees the strategy and execution of MCRs talent attraction and engagement model. Gina Mote is VP, Risk Management, for MCR. Ms. Sinclair received a BBA in Marketing from Texas Tech University. Mr. Farquhar is responsible for investor reporting of MCRs fund investments and assists with finance and investor relations efforts. Director of Strategic Initiatives. Mr. Meister has a masters degree in Real Estate Finance from New York University and a bachelors degree from Florida State University. If you take more risk and hold back your inventory and wait until closer to the time of stay, you could potentially get more profits, but you might go empty. What can we do with this hotel better than the people we are running it for? Ms. At 19 years old, Mr. Morse traveled to Chile to be a ski instructor at Termas de Chilln Ski & Spa Resort. She provides leadership, support and training to the hotel teams in her region. Id say that 15% of them are run really well, so that creates a great deal of opportunity. Was there something deep-seated there or did it develop over time? With $4 billion of assets under management,. Jason Bartschi is a Regional Vice President, Sales, for MCR. In this role, he is responsible for overseeing the Sales and Operating efforts of Hilton and Marriott branded hotels throughout his regions in Ohio, Georgia, Florida, Colorado and Montana. Prior to joining MCR, Mr. Floyd was a Director of Investments for Peachtree Hotel Group, a hotel private equity firm based in Atlanta focused on equity and debt investments. Eston Miles is VP, Technology Infrastructure, for MCR. Additionally, she provides leadership support as well as training and development. Mr. Spilich also has General Manager experience in both full service and select service hotels, as well as task force experience with multiple Hilton and Marriott brands. Mr. Homsher received a BA in Construction Science with a concentration in Real Estate Finance from the University of Oklahoma. Hotel owner-operator. Eric Regits In this role, Ms. Carter is responsible for implementing strategic sales plans that focus on increasing revenue and market share penetrations to hotels within her region. In this role, he oversees the centralized accounting function for the hotels in the MCR portfolio. Would you encourage them to work with you at some point? Mr. Norton has more than 16 years of experience in the hospitality industry, serving in both accounting and finance roles. Since then, through a series of development projects and acquisitions, we have grown to become the 3rd largest hotel owner-operator in the United States. We centralize that and then push it out to our individual hotels. MCR's Tyler Morse (MCR, Marriot) UPDATED, March 8, 2022, 3 p.m.: One of New York City's largest hotels traded hands at a nearly $400 million loss from its last sale. Mr. Foster is a graduate of the University of Richmond. What does it take to be a well-run hotel, and how do you differentiate when there are so many of them out there? He is a graduate of Cornells School of Hotel Administration and has been a guest lecturer for real estate and hospitality classes at Cornell and New York University. Prior to joining MCR, Mr. Hibbs was a consultant at a firm that provided licensing services in all 50 states. Chris McDonnell is VP of Centralized Accounting for MCR. Associate, Acquisitions & Development. Mr. Dempsey has more than 30 years in Internal Audit and Compliance for a broad range of industries including, Investment Companies, REITS, Banks, Electric Utilities, Oil & Gas, and Manufacturing. Its complexity is the barrier to entry. Lisa Ross is Chief Accounting Officer for MCR. Kim Aviles is a Regional Vice President, Sales, for MCR. In this role, he is responsible for driving revenue, profitability, guest satisfaction and associate development for MCRs full-service hotels, including the 1,050-room The New Yorker Hotel and the 1,780-room Sheraton New York Times Square. Previously, she was an Investment Analyst for Prudential Asset Resources. All trademarks and service marks included are the property of BBH or their respective owners. Five years later, we have lines for blocks to get into a party that includes a petting zoo and crafts. Rick Hibbs is Director of Licensing for MCR. Traditionally, hotels promote themselves from within the building. Miguel Pea is Senior Director of Investment Finance for MCR. Director, Acquisitions & Development. We won it about five years ago, and then it took us about four-and-a-half years to bring it all together. Senior Director, Special Events & Partnerships. He holds a BS in Hotel, Restaurant, and Institutional Management, as well as, an Associates Degree with Honors in Culinary Arts from Johnson and Wales University. Our two daughters are eight and five. Regional Vice President, Sales. Tyler Morse, MCR Hotels chairman and CEO,. More recently, his role includes oversight of our operating portfolio and strategic initiatives for the firm. It's the most complicated of the real estate asset classes, and it changes every day. Stacy Harwell is Director of Investment Accounting for MCR. Prior to joining MCR, Mr. Spilich spent the last decade working for GF Management and Moody National Companies as both Area Manager and Regional Director of Operations. Sean Cassidy is Vice President, New York Operations, for MCR. We went from The High Line to TWA, and now she runs our creative group. I did everything from determining overall vision and look to researching, scouting locations and styling photo shoots. Elaine Carter Previously, he served as Regional Controller for Accor North Americas Sofitel and Novotel brand, as Internal Audit/System Manager for Lane Hospitality (now Spire Hospitality) and as Cost Controller at the Adams Mark Hotel in Houston, Texas. Joseph Addeo He also has General Manager experience in both full service and select service hotels. I wouldnt want to push them into this if they were not passionate about it. The hotel business is very dynamic. Prior to joining MCR, Ms. Regenscheid held positions in asset management, consulting and project leasing. Mr. Lindsey received a Bachelor of Business Administration from The University of Missouri. Michael Rosen is a Vice President of Execution for MCR. In this role, Mr. RM: I hope our daughters pursue their own passions, whatever those may be just like my parents encouraged me to do. Director of Investment Accounting. I was a corporate associate at Davis Polk & Wardwell for several years before Tyler encouraged me to pursue a career that used my creative passions. Regional Vice President, Execution. Tyler Morse: I grew up in L.A. and went to college at UC Berkeley. TM: To put it succinctly, whats our edge? Jacob Messina is SVP, Technology & Innovation, for MCR. He lives in Long Island City, Queens, where he volunteers his time as an active member of the local community board and civic association. Prior to joining MCR, Mr. Tobin was an Associate on the investment team at KHP Capital Partners, a hotel private equity firm focused on full service and independent properties. There are about 58,000 hotels, just in the United States. He also supported the development of two marquee New York City hotel projects: the 60-room The High Line Hotel in Manhattans Chelsea neighborhood and the 512-room TWA Hotel at John F. Kennedy International Airport. She also served as a consultant, sourcing her own commercial real estate investment clients in the Dallas Fort Worth market. For the 15 years prior to joining MCR, her focus was on insurance program management for large hospitality, financial and construction practices. Prior to joining MCR, Mr. Palm was Senior Manager of Procurement Operations and Supplier Risk Management for GoTo Technologies. In this role, he is responsible for MCRs debt capital markets activities, including new loan originations, refinancings, on-going management of the firms debt portfolio, monitoring financial markets, and managing lender relationships. He has received recognition for Team Member Satisfaction, Transition Hotel of the Year, Regional RevPar, Outstanding Food & Beverage Catering, Group Sales Team and Sales Team of the Year. In these positions she was responsible for all aspects of accounting and financial reporting for private and public investment funds, joint ventures and REITs. John Koss is Senior Director, Hotel Transitions, for MCR. Sourcing Analyst Supervisor. Its important how you manage your sales channels, and its really quite complicated. Prior to joining MCR, Ms. Vitamvas was an Art Director at Victorias Secret, managing the designers creating content for email, digital advertising and social media. Ms. Ker received a BS in Economics from Villanova University. Regional Vice President, Sales. Previously, Mr. White was at Tungsten Partners, where he assisted with due diligence of development opportunities for the Ace Hotel brand. In this role, she is responsible for developing and implementing strategic sales and marketing strategies to drive revenue and improve market share. It wasnt my passion, so I started MCR on a shoe-string budget with the Alabama hotel. We look at fun in a competitive way: doing it better than the other guys. . Prior to joining MCR, Ms. Zanzinger was the Editorial Director ofUs Weeklyat Wenner Media, where she led the operations for digital and print platforms that attracted an audience of 50 million. He is a member of the Marriott International (NASDAQ: MAR) Courtyard by Marriott Advisory Board and the Hilton Worldwide (NYSE: HLT) Distribution Advisory Committee. Crystal Baker is SVP, Infrastructure Process and Design, for MCR. Tyler Morse is Chairman and CEO of MCR, which comprises three discretionary funds and is the 4th largest hotel owner-operator in the United States. David Meister Our company, which has offices in New York City, Dallas, Chicago and Richmond, Virginia, has a $5.0 billion portfolio of 148 independent and premium-branded hotels containing more than 22,000 guestrooms across 37 states and 106 cities, including two experiential hotels in New York City. We have each others backs. Senior Associate, Development Operations. Our firm, which has offices in New York City, Dallas, Chicago and Richmond, Virginia, has invested. Ms. Kilgore joined MCR in 2018 as Director of Investment Accounting for a year before transitioning to Fund Management. Employee Benefit Funds, Mr. Cassidy instructed eligible NYHTC members in the art of banquet service and administered certification exams. Benjamin Laster Senior Director, New York Execution. We are lucky. I hope they feel like that to all visitors. TM: I love what I do; Rebecca loves what she does; and I think thats the most important thing. BBH: Did you always want to be an entrepreneur? The company's sensitive redevelopment of Eero Saarinen's landmark 1962 TWA Flight Center at JFK Airport is garnering significant praise. Previously, Mr. Homsher interned with Trammell Crow Residential and Manhattan Construction Company. The content contained herein is current as of the date of issuance and is subject to change without notice. Prior to joining MCR, Mr. Youssef was a VP of Finance at Highgate Hotels, where he was responsible for the northeast region of the United States, Miami and Key West. From managers to housekeepers to chefs, there are many roles to be filled, each quite different, each equally integral to a team that can only function as a sum of its parts. Im also passionate about staying active. Miles provides the strategic direction and oversight of all corporate and property technology needs, including long-term planning and development for all hotels within the MCR portfolio. Alon Ginzburg is Director of Strategic Finance and Analytics for MCR. The day before we closed, Barry Sternlicht suggested I run the business. Ms. Jett has more than 11 years of multi-brand experience in the hospitality industry. Previously, Ms. Robison was a designer at Lucky magazine. Previously, he served as group head or senior banker of the lodging and gaming investment banking practices at Citigroup, Deutsche Bank, and HSBC. Prior to MCR, Larry was the VP of Talent Acquisition at LEARFIELD where he established and led all professional and campus recruiting programs. William White is Chief Financial Officer of MCR. Sarah Sheehy is VP, Category Management, for MCR. Prior to joining MCR, Mr. Regits worked for Hilton, Marriott and IHG. TM: After graduating from Harvard, I worked for Starwood Hotels and was Chairman and CEO Barry Sternlichts right hand guy. Mr. Laster received a BS in Hotel, Restaurant and Institutional Management from Indiana University of Pennsylvania. Nicholas Thiele Ms. Sheehy also enjoys philanthropic endeavors and volunteering, and led the corporate giving program for Kronos Inc. She has also worked on the sell side in business development and account management at a corporate travel management firm. Dan Sparacino I bought and sold a lot of hotels and a couple of office buildings. Previously he was the Assistant to the Chairman and CEO of Starwood Hotels & Resorts, Barry Sternlicht, and was involved with Starwood's overall corporate investment and development initiatives. We are committed to developing and supporting the community through various organizations and education partners, including the Partnership for New York City, the American Hotel & Lodging Association (AH&LA) and the National Association of Real Estate Investment Trusts (NAREIT). Mr. White is a graduate of Harvard University. With more than 24 years experience as an insurance broker, Ms. Mote has served as the Regional Risk and Marketing Manager for Brown & Brown and as a Senior Workers Compensation Adjuster for Safeco Insurance. Director of Investor Relations. Mr. Norton received an MBA from Liberty University and a BA in Business Management with a concentration in Accounting from Southern Virginia University. In Pompano Beach, MCR developed a. This link is provided for informational purposes only. She has extensive extended stay and multi-family knowledge. Previously, she was the Director of Marketing & Special Events for Kate Spade & Company, where she served as the brand director for Tim Gunn, Chief Creative Officer and former Project Runway mentor. With $4 billion of assets under management, MCR owns and operates 125 hotels (20,000 guestrooms) across 34 states and has developed landmark properties such as the TWA Hotel at JFK Airport. As the opening Banquet Certification Instructor for The New York Hotel Trades Council and Hotel Association of NYC Inc. Its the most complicated of the real estate asset classes, and it changes every day. Michael Buta is a Vice President of Execution for MCR. Your use of this website and its contents constitute your acceptance of this information and those Terms and Conditions. Prior to joining the Investor Relations team, Mr. Norton was part of MCRs Investment Accounting team for more than 7 years. Regional Vice President, Sales. Its about bringing the team together and getting everybody to work collaboratively towards progress. If you give away the rooms early at a low price, then you leave some profitability on the table. Ive done five marathons and have done the Escape from Alcatraz Triathlon three times. Ms. Hampton is responsible for preparing the corporate office financial statements as well as overseeing ownership accounting for several portfolios. Mr. Palm is responsible for the design and build of MCRs source to pay systems and process, daily procurement operations and the accounts payable function. Jeff Dempsey is VP, Compliance and Internal Audit, for MCR. They spend a lot of time at all of our properties. Prior to joining MCR, Mr. Bradshaw was an associate at Starwood Capital Group, where he was responsible for managing the firms investments in the full and limited service hotel sectors. It had been boarded up for over a decade, but you could still feel the magic of the building. Charlie Floyd is an Associate, Acquisitions & Development, for MCR. The TWA Flight Center, which was commissioned by Howard Hughes and designed by Eero Saarinen, opened at New Yorks JFK International Airport. But the feeling is one of total openness and warmth. Prior to joining MCR, Mr. Buta served as Vice President of Operations for Magnolia Lodging for 14 years, developing and operating award-winning hotels. Jody Farquhar is Senior Director of Investment Reporting and Communications. In this role, he is responsible for overseeing operations, sales and guest service performance of Marriott and Hilton branded hotels throughout his region, which includes hotels in Texas, Arkansas and Oklahoma. Under certain circumstances, BBH may provide services to investors located outside of the United States in accordance with applicable law. Mr. Kinley spent 11 years with Hyatt Regency Hotels and six years with Meristar/Interstate Hotels as General Manager of various properties including Hilton Clearwater Beach Resort, Hilton Dedham/Boston and Radisson Scottsdale Resort and Spa as well as serving as General Manager for HEI Hotels at Sheraton Ferncroft Resort Boston and The Westin Stamford Hotel in Connecticut. Ashlin Delshad is a Senior Associate, Acquisitions & Development, for MCR. Ms. Mariscal is a graduate of University of San Diego. Prior to joining MCR, Ms. Reinsch was Senior Litigation Counsel for the privately held parent company of Omni Hotels & Resorts and Golds Gyms. John Koss This week's podcast guest is Tyler Morse, CEO of MCR Hotels, the 3rd largest owner-operator of hotels in the U.S, and the developer of the award winning TWA Hotel at JFK. Kevin Klein is Vice President, Food and Beverage, of MCR. Joe Coursolle is a Regional Vice President, Execution, for MCR. MCR started with a single hotel in Huntsville, Alabama, then another in Kalamazoo, Michigan, then we kept building Georgia, Kentucky, Missouri. He has more than 30 years of experience working with Hilton, Marriott, Wyndham, IHG and independent hotels. She has a BA in Journalism and Photography from Cleveland State University. MCR, billed as the fourth largest hotel owner-operator nationwide, has a $5 billion portfolio spanning 149 independent and branded hotels with more than 21,000 rooms across 37 states and 102.